All of us have projects.
We write, we take pictures, we create music…but we are shy to share that work with an audience.
Austin Kleon says
Crafting something is a long uncertain process. A maker should show her work.
In 211 pages and 10 chapters, Kleon describes step by step how to put your creations in the public eye through the use of the Internet.
His first chapter strongly states that you don’t have to be a genius. All you need is process. Results are not the main focus. This point in particular is the core essence of Show Your Work! That mindset can actually help you track your daily progress as you think less about becoming famous or going viral.
The matter of time can be a factor that stops you from crafting your art everyday. You have to work, or study, or take care of your children, or feed the dog and so on.
Still, it’s important to share a little something everyday through a tweet, a picture or a blog post. Small steps will turn into great habits.
On the other hand, Kleon suggests to tell good stories instead of becoming human spam. You might be excited about your content, but that doesn’t mean you’re going to pester online communities to ask for likes or retweets.
According to the author,
“Follow me back?” is the saddest question on the Internet.
Show Your Work! is highly recommended to start promoting yourself through social media. It’s the kind of book you can easily read in one day.
Once you’re done, you’ll want to get to work immediately.
Photo by Alicia Barreto Jaime